Luna Santos Roldán

University of Cordoba
Vice chancellor

Vice-Chancellos for internationalization at the University of Cordoba.

Prof. Luna Santos holds a Ph.D. in Business and she currently works as professor at the Department of Business Organization.

Her main research lines are the topics of consumer behavior, internationalization, tourism sector and others topics such as Entrepreneurship or CSR. She has been visiting several Universities in Italy, Portugal, Scotland, Czech Republic and US. Several collaborations in marketing departments of local and international companies.

In recent years, his research and thesis direction have been directed towards a greater social commitment, with the aim of providing companies with fewer resources, such as SMEs and micro-SMEs with relevant information for decision making in their subsistence in the market and in relation to consumer behavior.